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Fully AI•Hybrid•Traditional VFX

Make the Impossible Look Real.

RareFrame is a creative visual studio producing Fake Out-of-Home (FOOH) campaigns, cinematic AI visuals, and high-end visual effects for brands, agencies, and directors.

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Execution Pipelines

How We Create the Impossible

We operate across three fluid visual production modalities tailored to your creative brief, schedule, and narrative vision.

Generative Pipeline

Fully AI

End-to-End Generative

Directing complete commercials, surreal environments, and brand stories from scratch using modern generative video pipelines. Zero manual friction, maximum creative scale, and rapid turnaround.

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FOOH & Landmark Activations

Hybrid

Real-World + Digital Fusion

Seamlessly combining real-world camera plates with 3D CGI and AI elements. The foundation of our hyper-realistic Fake Out-of-Home (FOOH) landmark activations and product reveals.

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High-End Finishing

Traditional VFX

Precision Shot Finishing

Frame-accurate digital compositing, camera tracking, cleanup, paint, wire removal, and invisible effects for live-action films and commercial directors.

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Selected Work & Production Reel

Recent Productions

Explore our traditional VFX finishing reel. Fully AI and Hybrid FOOH campaigns are currently in production and launching soon.

Metropolis VFX Compositing
Traditional VFX

Metropolis VFX Compositing

Precision camera tracking, roto, and multi-pass digital compositing for high-end cinematic commercial plate.

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Orion Atrium Clean-up & Wire Removal
Traditional VFX

Orion Atrium Clean-up & Wire Removal

Frame-accurate rig removal, plate cleanup, and color grading integration for complex glass architecture shot.

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Chronos Quantum Shot Finishing
Traditional VFX

Chronos Quantum Shot Finishing

Matchmove, 3D camera tracking, and invisible visual effects finishing for dramatic live-action film sequence.

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Aetheria Haute Couture Grading & Paint
Traditional VFX

Aetheria Haute Couture Grading & Paint

High-end digital paint, blemish removal, and seamless shot finishing for fashion film commercial.

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Nexus Prime Feature Film VFX
Traditional VFX

Nexus Prime Feature Film VFX

Set extensions, digital matte painting, and multi-layer digital compositing for sci-fi sequence.

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Vanguard Cinematic Plate Finishing
Traditional VFX

Vanguard Cinematic Plate Finishing

Seamless matchmoving, optical alignment, and final shot finishing for international spot director.

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Studio Background

About RareFrame

We believe advertising should make people stop and wonder how it was made.

RareFrame combines traditional visual effects discipline with 3D CGI and cinematic AI to produce impossible visual experiences that look completely real.

Whether directing an end-to-end AI commercial, engineering a viral Fake Out-of-Home (FOOH) landmark campaign, or finishing high-end live-action plates, our work is defined by filmic lighting, camera physics, and strong narrative ideas.

Based in Kerala, India • Serving brands, agencies, and production teams globally.

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Knowledge Base & Answers

Frequently Asked Questions

Everything you need to know about our studio pipelines, FOOH production, and collaboration workflow.

RareFrame is a creative visual studio that creates impossible advertising and cinematic visual experiences that look completely real. Founded by VFX Supervisor Akshay S R, we operate across three visual pipelines: Fully AI video production, Hybrid real-world integrations (FOOH), and traditional high-end visual effects (VFX).